Green Minds Think Alike

Wuunder | Paazl

In June 2023, Wuunder took an important step by acquiring Paazl. The two SaaS companies thus achieve the leading position in the logistics market in the Netherlands. In addition, it is an important step in realizing their joint vision: to become Europe’s greenest logistics service provider.

About Paazl

Paazl is the leading multi-carrier shipping software for brands and retailers in e-commerce, based in Amsterdam. They help customers around the world offer the best delivery experience. Paazl has clients such as Rituals, VanMoof, Karl Lagerfeld, Tag Heuer and Under Armour.

Combination logistics and e-commerce expertise

Paazl and Wuunder complement each other seamlessly. Where Wuunder brings the logistics expertise, Paazl excels as an e-commerce specialist. This provides enhanced access to more carriers and transportation options, a dynamic check-out with live rates and delivery times, a larger partner network and an even better delivery experience for both existing and new customers.

Sustainable mission

Together, Wuunder and Paazl fully unburden customers with the greenest and most efficient end-to-end transportation solution with the best delivery experience. The partnership allows for improved access to more sustainable carriers and transportation options, city fulfillment and accelerated expansion of sustainable features.

Portfolio of two brands

Wuunder and Paazl have built strong reputations in their specific areas of expertise and customer groups. Therefore, Wuunder and Paazl continue to operate under their own names, while the companies work together on the back end. Expertise is shared, services from Wuunder can be used by Paazl customers and vice versa. This allows us to provide customers of both companies with the best service. Wuunder can be used by Paazl customers and vice versa. Thus, we can provide customers of both companies with the best service.

History Wuunder and Paazl

Paazl was founded in 2009 by Ramon Keijsers. The idea for the company was born when they saw how complex it was for online brands and retailers to provide good delivery quality, especially internationally.

Wuunder was founded in 2016 by Jeroen Gehlen and Bart Takkenkamp out of their belief in being able to contribute to a greener and more sustainable society by connecting the digital and physical logistics worlds for shipping and receiving packages and pallets.